Published on Monday, 14 July 2014 17:08
Written by SCHA Administrator
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Darla Olson
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The 9th Annual Senior Care Hero Awards – "This Is Me"


Anaheim, Calif. (April 1, 2019) – SeniorServ is proud to honor the heroes of the 9th Annual Senior Care Hero Awards (SCHA) at its black-tie gala on October 19, 2019 beginning at 5:30pm at the Grove of Anaheim. Referred to as "the Academy Awards of Senior Care," last year's event broke records with our first sold-out crowd, drawing 650 guests, raising $310,000 and recognized over 80 outstanding senior care industry and community advocates.


Highlighting our mission of preserving the dignity and identity of our seniors, this year SeniorServ invites us to look beyond the "face" of aging into the whole person through our theme "This Is Me". This theme refers to all the "Me's" that a person has been and still can be, and encourages us all to see beyond the grey and wrinkles to the “Me” inside our seniors. That "Me" is worthy of our respect and assistance.


We are proud to announce that our Humanitarian honoree this year will be Ed Schrum, Co-Founder,and Senior Management Executive of CareCHOICES. For over 30 years, Ed has led the charge in assisting seniors and their caregivers in courageously facing the challenges brought about by disease processes and other physical issues that can often accompany aging. In 2009 He founded Sonnet Home Health and in 2010 merged with St. Michaels Hospice into CareCHOICES. He serves on several non-profit boards, and spends many hours of his personal time volunteering in different capacities to better the lives of Long Term Nursing Home residents and providing Laundry assistance for homeless people in his community.


Nominations and voting are open to everyone starting June 1st and continuing through August 31st at People's Choice categories are selected by public voting and include Veteran, Family Member and Volunteer. The industry recipients are chosen by an Academy of Leaders comprised of highly-regarded leaders in the field of senior care and include the categories of Outstanding Caregiver, Social Worker, Nurse, Physician, Executive Director, and Senior Care Professional. All nominees and winners will be recognized at the October 19th awards program which includes silent and live auctions, dinner and live entertainment.


Alignment Healthcare, an Orange County-based health care management company that focuses on improving the health and wellness of seniors, is the event’s Platinum sponsor.


Tickets for the October 19th event are $150 each and tables of 10 at $1500. For further information, or to become a sponsor for the event, visit or call 714.229.5284.

About SeniorServ
For over 50 years, SeniorServ has been at the forefront of creating programs and services that reduce hunger and improve wellness for over 10,000 at-risk older adults annually and is the county’s largest nonprofit senior nutrition and supportive services provider. Its mission is to nourish the wellness, purpose and dignity of seniors and their families through Meals on Wheels, case management services and friendly visitors for older homebound adults, nourishing lunches and socialization at senior centers, adult day health care centers and care coordination.